Sunday, 12 December 2010

NEW MEDIA

Over the weekend I went home and was watching TV with my dad. We saw an advert for 3D television and my dad commented on how sky + hadn’t been out for very long. It reminded me about my previous report that I had handed in on new media. I started talking about how the media is always changing and how there is always a new type of media introduced and the audiences reaction to it depends on whether it will succeed as a product or not. In my report I talked about how internet television is taking over traditional television. From that report I found out how many people would prefer to watch television online and in their own time than the set times that were on television. On the other hand I also found out how certain shows were bringing the traditional television ratings back up like X Factor for example. The majority of the population are all watching X factor at the same time and were giving their reviews on what was going on through other types of new media like blackberry messenger, Facebook, twitter and more. This is then increasing the amount of views on traditional television as everybody wants to feel part of what is going on and wants to be able to give their opinion as they talk to others about it.
From my report i did learnt about how the media is always changing and bringing new things. For example the social networks have changed over the years the first one I was introduced to was Hi5 then Bebo, Myspace,then Facebook, Profile pic, then Skype and finally for now Twitter which is most present. Through this I experienced how new media’s continued to come out and by focusing on the audience reaction then brings attention to it, introduces it to the public and makes it known as the newest media but when that is out a new media is then created straight after. Profile pic came out just after Facebook but it was not as popular and the public then moved on to twitter. Not everyone has moved to twitter yet but in due time I think it will get as popular as Facebook and Skype.
However I am still left questioning how long this will go on for? Will the introduction of new media go on forever? What if there are no more ideas? What if the new products introduced are too expensive or too advanced to use< What will happen then? Why must something always be introduced so quickly? Those are the questions that continuously run through my mind.

No comments:

Post a Comment